Design – The Most Creative Part of Training

BlueprintAs a trainer for a business process organization, one of the most challenging (and sometimes fun) aspects of training is the design.  The creative process of making materials your own and coming up with new and interesting ways to deliver materials is always changing, and many instructional designers spend years developing their own style.  There are an infinite number of possibilities, and based on your analysis of the training needs, anything can be integrated into the design of the training as long as the objectives are met.  The sky is the limit in this phase.

As you can probably tell, the next phase of the ADDIE model is the Design phase.  This phase of instructional design is the creative parts, and where a trainer must come up with the blueprint of the training to be given. gives a great breakdown of this phase… basically including a number of questions that must be answered as part of this process.  What are the objectives of the training?  What must be accomplished as part of this training?  What delivery methods or instructional techniques are appropriate for this training class?  How will you assess the trainee’s knowledge of the materials afterwards?  These are some of the many questions to be answered as part of designing a training class.

One big part of the Design phase is knowing your audience.  How do your students like to learn?  What styles of learning do they favor?  What is their personality type?  Will the personality of the trainer (hopefully you) mesh or clash with the personality of the class?  You can refer to my previous blog post “Putting it All Together” for information on different learning styles and how to adapt your training design to those styles.

In essence, there is a simple checklist to consider when working through the design phase:

  • Clearly state your objective.
  • Identify content.
  • Write instructions.
  • Apply instructional strategies.
  • Choose lesson format.
  • Choose delivery options.
  • Choose type of assessment:  Formative, Summative, or both.

Once you have all of these elements in place and documented, check with your training sponsor or management to get their feedback.  Based on that, you can adjust your blueprint, or proceed to developing the materials and preparing for delivery.

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